We get you booked. Everywhere.

Book publicity agency for publishers and authors

Decades of experience helping authors get interviews, media placements & sales momentum.

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What we do

Book publicity agency for publishers

SPORTS BOOK LAUNCH CAMPAIGNS

A great sports book deserves a strong start. With over 30 years industry experience, we craft a launch strategy that highlights your best stories, targets the right sports fans, and builds buzz across media outlets. From day one, your book is set up to win.

Book publicity agency for publishers and authors

GENERAL PRINT AND BROADCAST CAMPAIGNS

Our print and broadcast packages coverage aligned to your goals and budget. We delivers print, radio, TV, and podcast coverage across every level—national, regional, and niche. Any genre, any subject. We get you booked.

Book publicity agency for publishers and authors

MEDIA KIT + PRESS RELEASE DEVELOPMENT

In a crowded media market, your message needs to land strong. We develop clean, professional media kits and press releases that showcase your story, highlight your expertise, and spark media attention. Clear, compelling, and built for bookings.

Our Clients

Collection of press box clients including penguin, norton, simon &Schuster, knopf, harper, disney, doubleday

Press Box Publicity gets authors booked—on radio, TV, podcasts, and beyond. We know the sports world, and we know how to build buzz fast. Our campaigns are strategic, personal, and proven. When you're ready for serious publicity, we’re your team.

Services Designed for Real Results

  • Book publicity agency for publishers and authors: tv, radio, podcast

    A Leg Up

    Our most accessible package geared towards self-published authors. For Print Basics, we distribute your press release to targeted print and online outlets to create visibility around your launch. No pitching or follow-up—just clean, professional distribution that puts your book on the media’s radar. Perfect for authors seeking a simple, affordable boost in awareness.

  • Book publicity agency for publishers and authors: tv, radio, podcast

    THE TOUR

    THE TOUR is a focused broadcast campaign that secures guaranteed TV, radio and podcast interviews using your existing press materials. We handle all pitching and follow-up, booking a set number of interviews based on the tier you choose. No materials creation—just targeted outreach that gets you on the air and on screen. A strong, flexible option for authors across all genres.

  • Book publicity agency for publishers and authors: tv, radio, podcast

    The Sports Media Package

    Backed by nearly 30 years in sports publishing, Press Box delivers a concentrated sports media campaign that leverages long-standing industry relationships and deep category insight. We pitch directly to sports radio, TV, podcasts, and niche outlets to maximize your visibility. Press materials can be added as an optional service. A powerful option for authors seeking targeted sports media coverage rooted in decades of experience.

  • Book publicity agency for publishers and authors: tv, radio, podcast

    The Premier League

    The Premier League provides publishers with a full-service, monthly retainer model that delivers end-to-end campaign management and sustained media visibility. Press Box oversees strategy, press materials, pitching, representation, booking logistics, and interview coaching—ensuring authors are fully supported and titles receive ongoing exposure across radio, TV, podcasts, and print. It’s our most robust, long-term solution for publishers seeking a dedicated publicity partner.

Let's Keep in Touch

Ready to unlock new possibilities? Reach out to schedule a consultation.

Book publicity agency for publishers and authors: tv, radio, podcast

Adam Rifenberick is a seasoned sports publishing and publicity professional with nearly 30 years of experience launching books to national attention. Throughout his career, he has worked across major sports imprints and helped bring dozens of bestsellers to market, partnering with authors, athletes, journalists, and broadcasters to position their books for success. His campaigns have generated standout coverage across NBC, ABC, CBS, CNN, MSNBC, MLB Network, NFL Network, ESPN, NPR, SiriusXM, FOX Sports, regional TV stations, leading podcasts, and top-tier print and digital outlets.

Known for his strategic approach and deep industry relationships, Adam has overseen publicity for titles ranging from high-profile biographies to analytical sports narratives and insider team histories—many of which have become category bestsellers. His expertise spans messaging development, media positioning, author coaching, and complex multi-city broadcast tours.

Through Press Box Publicity, Adam  partners directly with publishers to deliver targeted, high-impact sports media campaigns backed by decades of hands-on experience. His work consistently elevates authors, amplifies key messages, and drives visibility where it matters most.